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PUBLIC RELATIONS SERVICES

Gordon Sell Public Relations was founded in 1988 to provide technology-oriented publicity services, focusing particularly on enthusiast and trade press outlets.

Our job is to encourage the press to write favorable articles about your company and its products. We accomplish this by using our technical, media relations, and marketing expertise to enhance your company's communications with the press.

Since its founding, the agency has generated hundreds of millions of customer impressions in the trade press, enthusiast magazines, and the national media. This publicity is in the form of product reviews, news items, new product blurbs, feature articles, columns, case studies, and radio and TV features.

In short, when it comes to press relations, GSPR takes care of the details so you can have a more effective relationship with the press.

Benefits:

  • Excellent contacts within both trade and consumer press corps and national media.
  • Proven track-record of national and specialty PR placements.
  • Thorough understanding of your products, technologies and marketing environment.
  • Talent for translating engineering verbiage into everyday English.
  • Ability to communicate complex technical concepts to the nontechnical press.
  • On-line press room showcases clients' press materials and compliments sophisticated electronic press release distribution.
  • Flexible programs tailored to the client's specific needs.

Gordon Sell --

  • The agency's president offers a rare combination of experience in electronics, journalism, and public relations.
  • Eight years of experience as a writer and editor, including five years as the technical editor of Stereo Review, and three years as technical editor of Elementary Electronics editing articles on computers, do-it-yourself electronic circuits, ham radio, computers, and two years as managing editor of Yacht Racing magazine.
  • Education: BA in Journalism from New York University.
  • Technical Experience: Three years as a helicopter avionics technician in the US Army; two years as an offshore navigation technician in seismic exploration; and graduate-level courses in Communications Electronics at NYU.
  • Continuous participation in high technology and consumer electronics public relations since 1986. Has achieved outstanding placements at every level of media, from industry specific trade magazines to national radio and television.
  • In his spare time, Gordon has can be found sailing (and maintaining...) his 19 foot Flying Scot. He has been actively racing, teaching, and writing about sailing for longer than he cares to admit.

Raney Nelson --

  • Public Relations Account Executive with GSPR since 2001.
  • Prior Experience: L.G. Zangani, LLC working in investor relations, public relations, and SEC training. He has also worked as a technical trainer in electronics, physics, and computer hardware and software.
  • Portland State University: Major: Physics with additional focus on linguistics (Semiotics), philosophy of science, and technical writing.
  • U.S. Navy: Qualified Reactor Operator and Nuclear Plant Electronics Technician. Served aboard the attack submarine USS Honolulu (SSN 718).
  • Raney is an avid woodworker, and spends far too much time collecting and refurbishing vintage tools.

Full-time Clients:

  • Blaupunkt Division of Robert Bosch (since 1988)
  • Atlantic Technology (since 1993)
  • Parasound Products (since 1995)
  • Outlaw Audio (since 1999)
  • Onkyo USA, Integra, Integra Research (since 2000)
  • Canton Electronics (since 2001)
  • Wireworld (since 2004)
  • Digital Delivery Group (since 2005)

 Term Project Clients -- PR, Marketing Research, Writing, Brochures, and Manuals.

Epson, SIM2 USA, Standesign, Snell Acoustics, Samsung, Krell Industries,
General Motors Fleet Used Trucks, Sixth Avenue Electronics,
Cruisin' Music, and Membrex.

 How to Contact GSPR:

Gordon Sell Public Relations
63 Main Street
Flemington, NJ 08822

Phone: (908) 788-0700

Fax: (908) 788-5112

E-mail: contact@gspr.com

 

References: Available on request.

 

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